Brand dna

Brand DNA

The Les Copains and Blue les copains collections embodies the core values that are also the driving force of their strategic developments.
Excellence: from extreme attention to detail in product development to the careful selection process of commercial partners.
Research: the on-going challenge to achieve higher and more ambitious objectives.
Innovation: continuing improvment without sacrifing tradition.
Elegance: a strategic element of any wardrobe. We celebrate a woman’s femininity and her sense of style respecting her freedom of intepretation.

Exclusivity: a luxury product for a sophisticated and highly demanding clientele.
Uniqueness: the ability to speak a different language. Heritage as an asset and strenght, not a liability.

The production process is executed under constant controll and close supervision, anabling Les Copains and Blue les copains to deliver real quality to the final consumer . The hand made approce is evident in each garment’s unique details .This is combined with an optimal production process subject to very strict quality standards. The end results is the sartorial elegance that our clientele has come to know and appreciate.

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